Destination Management

Our professionals specialize in design and implementation of events, activities and program logistics.

Leadership & Organizational Development

Our specialists know how to fine tune and maximize an organization’s potential.

Marketing, Branding, Promotion & PR

We combine strategy, design and digital prowess to help you create or revive your brand.

Info. Technology, Programming & System Design

Audiovisual & IT solutions that sound, look and navigate better.

Global Finance & Economics

Providing expert financial counsel for your organization.

Human Relations & Organization

Providing expert financial counsel for your organization.

Strategic Planning

Consult with strategic planners who know how to reset a company’s direction.

Hotel & Resort Development

Consult with veterans who’ve developed exceptional properties worldwide.

Hospitality Management & Concept Development

Our experts know hospitality, inside and out.

Sales & Management Training

Established training programs adapted to your needs.

Event Planning

From planning to culmination, our professionals can make your event unforgettable.

Welcome to Laguna Strategic Advisors


Laguna Strategic Advisors is a superb resource for top management and entrepreneurs seeking objective insight to achieve the next level of success for their organization. Whether your business is a start-up venture or an established company, our Advisors provide experience-based consultation focused on your specific needs and aspirations. Each member of our Business Advisors Consortium has proven expertise in his or her field. Areas of experience range from hospitality development, acquisition, finance and management to strategic planning, branding, sales, and marketing. Other Advisors’ experience lies in leadership training, human resources, service solutions, technology, operations and more. Each offers a rich pool of insight acquired through their broad experiences. These seasoned practitioners are dedicated to creating strategic business and organizational solutions designed to produce measurable results for your enterprise. We invite you to explore our roster of experienced business advisors by their specialty or name.

Recent Member Articles

China Continues to Set the Pace of Global Tourism

By: Edwin Fuller
Founder and President of Laguna Strategic Advisors

Anyone who thinks the wave of Chinese tourism now inundating the world will slow down any time soon needs to think again. I recently participated in a two-week sales mission to China on behalf of Visit California and the Orange County Visitors Association, and have come away more bullish than ever about China’s long-term tourism potential for California, the US and the world.

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Business Plans Gone Bad: Five Ways To Fix Your Focus

By: Deborah Fell
Member of Laguna Strategic Advisors

At some point in history, when the first caveman took on a business partner for their fledgling wheel manufacturing business, it became necessary for them to complete a business plan.

After all, how would our cave-bound friends decide who was responsible for construction, supply chain, sales and marketing and testing?

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Here We Go Again: The Global Nationalism Wave Gains Force With Brexit

By: Edwin Fuller
Founder and President of Laguna Strategic Advisors

In early April, I posted a blog sharing some thoughts about the wave of Nationalism now gaining momentum throughout the world. Since then, a hard-line extreme right party has won seats in the Cyprus parliament; Austria’s Freedom Party presidential candidate, although narrowly defeated, gained 49.7% of the vote; France’s National Front is newly energized and is promoting a principle of “national priority;” Italy’s anti-establishment Five Star movement candidate, Virginia Raggi, has become Rome’s mayor with 2/3 of the vote in a run-off contest; and just this past weekend, the UK has voted to exit the European Union (EU), thus roiling global financial markets and causing everyone to wonder what’s next for the economy and will other European nations follow suit.

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