Destination Management

Our professionals specialize in design and implementation of events, activities and program logistics.

Leadership & Organizational Development

Our specialists know how to fine tune and maximize an organization’s potential.

Marketing, Branding, Promotion & PR

We combine strategy, design and digital prowess to help you create or revive your brand.

Info. Technology, Programming & System Design

Audiovisual & IT solutions that sound, look and navigate better.

Global Finance & Economics

Providing expert financial counsel for your organization.

Human Relations & Organization

Providing expert financial counsel for your organization.

Strategic Planning

Consult with strategic planners who know how to reset a company’s direction.

Hotel & Resort Development

Consult with veterans who’ve developed exceptional properties worldwide.

Hospitality Management & Concept Development

Our experts know hospitality, inside and out.

Sales & Management Training

Established training programs adapted to your needs.

Event Planning

From planning to culmination, our professionals can make your event unforgettable.

Welcome to Laguna Strategic Advisors


Laguna Strategic Advisors is a superb resource for top management and entrepreneurs seeking objective insight to achieve the next level of success for their organization. Whether your business is a start-up venture or an established company, our Advisors provide experience-based consultation focused on your specific needs and aspirations. Each member of our Business Advisors Consortium has proven expertise in his or her field. Areas of experience range from hospitality development, acquisition, finance and management to strategic planning, branding, sales, and marketing. Other Advisors’ experience lies in leadership training, human resources, service solutions, technology, operations and more. Each offers a rich pool of insight acquired through their broad experiences. These seasoned practitioners are dedicated to creating strategic business and organizational solutions designed to produce measurable results for your enterprise. We invite you to explore our roster of experienced business advisors by their specialty or name.

Recent Member Articles

I’ll See You in Court!

By: Edwin Fuller
Founder and President of Laguna Strategic Advisors

Each year, more than 15 million people in the US take the title of this blog to heart and file a civil law suit. Their suits involve everything from perceived negligence to neighborhood disputes and the frivolous suits among them are estimated to cost the US economy more than $200 billion annually. At the same time, nearly 90% of all US corporations are engaged in some sort of litigation as the average company juggles a docket of 37 suits each year.

Why is this so? While in most of the world’s legal systems, the loser in the suit must pay for a large part of the winner’s legal fees, in the US each party pays their own—so in the US a litigant has nothing to lose by going to court, especially since more than half of all US tort trials are won by the plaintiff.

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India: Asia’s Next Economic Dynamo?

By: Edwin Fuller
Founder and President of Laguna Strategic Advisors

Make no mistake about it: India is on the move. After his landslide election victory in May 2014, Prime Minister Narenda Modi told his nation that he needed just 10 years to modernize the country and promised that by 2022, India’s 75th anniversary of independence, the world would recognize that the 21st century is India’s.

Over the 15 months since taking office, Modi has become a rock star for India’s enormous cohort of optimistic millennials and business community as well as for the Indian diaspora. His appearance at Madison Square Garden in New York last September drew a record crowd of more than 18,500.

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Now is the Best Time for That Sales Audit

By: David M. Brudney
Member of Laguna Strategic Advisors

I spent some time over the Labor Day Weekend reviewing some of the published articles I’ve authored over the past three decades – – yes, at home the entire weekend after far too much traveling in August. I came across one piece that caught my eye, written back in 2001 (A very good time for that sales audit).

Given the industry experiencing occupancy, a.d.r. and RevPAR growth along with a strong return of group demand – – and continued growth for all four metrics forecasted for 2016 – – now is an even better time for owners, asset managers and operators to authorize independent sales audits- – I prefer to call them sales “reviews” or sales “assessments”.

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