Strategic Planning

Consult with strategic planners who know how to reset a company’s direction.

Marketing, Branding, Promotion & PR

We combine strategy, design and digital prowess to help you create or revive your brand.

Info. Technology, Programming & System Design

Audiovisual & IT solutions that sound, look and navigate better.

Sales & Management Training

Established training programs adapted to your needs.

Global Finance & Economics

Providing expert financial counsel for your organization.

Leadership & Organizational Development

Our specialists know how to fine tune and maximize an organization’s potential.

Destination Management

Our professionals specialize in design and implementation of events, activities and program logistics.

Human Relations & Organization

With over 100 years of combined HR and Coaching experience, our experts will help put your business on track.

Hospitality Management & Concept Development

Our experts know hospitality, inside and out.

Hotel & Resort Development

Consult with veterans who’ve developed exceptional properties worldwide.

Event Planning

From planning to culmination, our professionals can make your event unforgettable.

Welcome to Laguna Strategic Advisors


Laguna Strategic Advisors is a superb resource for top management and entrepreneurs seeking objective insight to achieve the next level of success for their organization. Whether your business is a start-up venture or an established company, our Advisors provide experience-based consultation focused on your specific needs and aspirations. Each member of our Business Advisors Consortium has proven expertise in his or her field. Areas of experience range from hospitality development, acquisition, finance and management to strategic planning, branding, sales, and marketing. Other Advisors’ experience lies in leadership training, human resources, service solutions, technology, operations and more. Each offers a rich pool of insight acquired through their broad experiences. These seasoned practitioners are dedicated to creating strategic business and organizational solutions designed to produce measurable results for your enterprise. We invite you to explore our roster of experienced business advisors by their specialty or name.

Recent Member Articles

How to Merge Face to Face with Technology

By: Larry Mogelonsky
Member of Laguna Strategic Advisors

As Warren Buffet once said, “How will you ever see eye to eye if you’re never face to face?”

Many would lead you to believe face-to-face communications are a thing of past. After all, we have email, cellphones, social networks, Skype and webcams; why bother with this archaic and time-consuming medium? Working closely with the hospitality sales master David M. Brudney, of David Brudney & Associates and the International Society of Hospitality Consultants, I can tell you that this belief is wrong.

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As Hotel Industry Business Model Evolves…Who Wins and Who Loses?

By: Edwin Fuller
Founder and President of Laguna Strategic Advisors

When I joined Marriott Corporation in 1972, the company’s portfolio consisted of 22 properties—three franchises, one managed property and 18 company-owned hotels. As a business model, Ownership was easily understood. The Marriott corporate culture and values applied. Capital decisions and development were in Bill Marriott’s hands. We were growing, so considerable focus was placed on developing our associates. The company had clear objectives and direction.

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Illegal Vs. Legal Immigration Is A Global Issue

By: Edwin Fuller
Founder and President of Laguna Strategic Advisors

The world has become increasingly global and interconnected in the past 10-15 years. And while people have been on the move since time began, welcomed immigration has tended to move in step with economic conditions—rising when the local economy is strong enough to accommodate the influx of new people and dropping when it is weaker.

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Featured Members

Edwin Fuller

Founder and President of Laguna Strategic Advisors

Buck Laird

Founder of Laguna Strategic Advisors

David M. Brudney

President of David Brudney & Associates

Gordon Carncross

Member of G7 Hospitality Group